IBM Social Content
I’ve been creating social content with IBM since March 2020. Below are a few of my favorite mini campaigns, CX plays, and one-offs.
IBM Miniatures
This content franchise aimed at bringing past and present IBM systems to the palm of your hands.
Models made by @6502
This content franchise aimed at bringing past and present IBM systems to the palm of your hands.
Models made by @6502
CX Play - what’s a developer?
Over the years, I’ve helped IBM bring their Wimbledon partnership to life by highlighting the tech behind tennis’ most-watched event.
2020
2021
CX Play - code, but make it emojis.
Turns out developers are fluent in coding languages and emojis.
When it came time for the world to reopen, Watson was there to help. Using AI and AI, Watson Works provides leaders with insights into creating a safer and more efficient work environment. Our goal was to introduce it to the world.
CX Play - ahh the holidays...
Helping our community answer the toughest question they might get at the family dinner table.
Valentine’s Day is a time of intimacy, so we asked our community to share their tech love language.
CX Play - love is in the air
Valentine’s Day is a time of intimacy, so we asked our community to share their tech love language.
The first step towards reaching quantum advantage, the point at which a quantum computer out-performs classical computers, is to raise awareness.
People use computers in different ways, quantum will be no different. We wanted to know what our community would use the technology for.
Earth Day
The climate crisis demands a solution. For #EarthDay, we shared how IBM is working to achieve net zero greenhouse gas emissions by 2030.
CX Play - Programmers Day
What better way to shoutout developers than in their favorite language, binary code.
Not only were these iconic typewriters found in offices around the world, they were also the inspiration behind IBM’s typeface, Plex.
Problem solving becomes much easier once AI is applied. We wanted to hear what problems were top-of-mind for our community.
The Watson Assistant for Citizens was introduced to help governments and healthcare institutions respond to pandemic questions in an instant.
Quantum computers are designed to solve problems too complex for even the strongest supercomputers. What issue would you tackle with it?
My Role
Copywriter
Creative strategist